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Description
Color Sells: Choose the Right Colors for Your PackageCondition: BRAND NEW ISBN: 9789887928386 Year: 2019 Publisher: SendPoints Publishing Description: Power up your packaging design with COLORS! The red and yellow McDonald's, the Tiffany Blue, the blue and yellow IKEA, the Coca Cola Red, etc., a number of world famous brands have successfully developed their own color system for their brand identity, including packaging and storefront, making a strong impression on consumers. Color has become a more
Condition: BRAND NEWISBN: 9789887928386
Year: 2019
Publisher: SendPoints Publishing
Description:
Power up your packaging design with COLORS!
The red and yellow McDonald's, the Tiffany Blue, the blue and yellow IKEA, the Coca Cola Red, etc., a number of world famous brands have successfully developed their own color system for their brand identity, including packaging and storefront, making a strong impression on consumers. Color has become a more powerful marketing tool than ever: it stimulates buying and infuses enduring vigor into the packaging.
This book reveals the secrets of commercially successful packaging colors. It introduces color psychology and marketing strategies of colors using accessible language and vivid illustrations; deeply analyses the combination of color and marketing in packaging via case studies; and showcases packaging designs worldwide with excellent color matching, revealing their design concepts and approaches.
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4.7 ★★★★★
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Product Reviews
★★★★★ 5
Great plates at a great price
Size: 200 Count
They are not heavy duty for a full plate out for simple foods and treats these are great. I have them on subscription and I get more fir the value compared to the stores near me. Perfect for pizza nights when u don't want to do the dishes!
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Reviewed in the United States on April 26, 2026
★★★★★ 5
Thank you. They are great.
Size: 100 Count (Pack of 1)
Perfect! Use them all the time. Nice and easy. Works great. Pretty sturdy too :)
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Reviewed in the United States on May 19, 2026
★★★★★ 5
Great value and super convenient for everyday use!
Size: 300 Count
exactly what I needed for busy days and quick cleanups. They’re sturdy enough for everyday meals like sandwiches, snacks, and even lighter hot foods without getting soggy or falling apart.
I love the convenience of having such a large pack on hand — it lasts a long time and is perfect for families, parties, or meal prep days. The size is just right for most meals, and they stack easily for storage.
For the price and quantity, it’s a great deal and saves so much time on dishwashing. Definitely a household staple I keep restocking!
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Reviewed in the United States on May 18, 2026
★★★★★ 5
Easy cleanup!
Great product for summer parties
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Reviewed in the United States on May 20, 2026
★★★★★ 5
Sturdy and BBQ Ready
These plates are very sturdy and great for everyday or gatherings. Will buy again.
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Reviewed in the United States on May 2, 2026