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Description
Emotion by DesignCondition: BRAND NEW ISBN: 9781847943552 Format: Trade paperback (UK) Year: 2022 Publisher: RANDOM HOUSE UK Pages: 320 Description: A revelatory guide to creativity in business, from the genius behind Nike's greatest campaigns Just do it. Find your greatness. Believe in something. For decades, Nike's campaigns have been so radically creative that they make an indelible mark on the public imagination and, just sometimes, change how the world thinks.
Condition: BRAND NEWISBN: 9781847943552
Format: Trade paperback (UK)
Year: 2022
Publisher: RANDOM HOUSE UK
Pages: 320
Description:
A revelatory guide to creativity in business, from the genius behind Nike's greatest campaigns
Just do it. Find your greatness. Believe in something. For decades, Nike's campaigns have been so radically creative that they make an indelible mark on the public imagination - and, just sometimes, change how the world thinks.
It's an art form that Greg Hoffman understands better than anyone. Over 30 years at Nike, he crafted some of the most iconic campaigns in history- from Colin Kaepernick's 'Dream Crazy' ad, to the instantly recognisable logos used by Roger Federer and Serena Williams. By the end of his career, he was Chief Marketing Officer - responsible for maintaining the brand recognition of the Nike swoosh everywhere on Earth.
Now, Hoffman reveals the simple principle that Nike use to power their creativity- emotion by design. Combining scientific analysis and artistic daring, emotion by design helps Nike forge deep, personal bonds with their customers - crafting campaigns that chime with people's most audacious dreams.
But this method needn't be limited to Nike. In Emotion by Design, Hoffman reveals how you too can drive your creativity the Nike way- by drawing on the talents of a diverse team, by forging a culture where everyone is hypercreative, and by spotting which ideas have the potential to capture imaginations around the world.
The result is a masterclass in creativity, gleaned from a lifetime with one of the world's most innovative brands. We can all harness the power of emotion by design.
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4.9 ★★★★★
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★★★★★ 5
This knife set offers great value for the price
Size: 6 Pcs, Color: Stainless Steel
I recently purchased this knife set, and overall, it has been a solid addition to my kitchen. Right out of the box, the knives felt well-balanced and comfortable to hold, which made a noticeable difference during meal prep. The handles provide a secure grip, even when my hands are slightly wet, and the weight distribution gives a sense of control that’s especially helpful for more precise cuts.
In terms of performance, the blades are impressively sharp and handle a variety of tasks with ease—from slicing vegetables to cutting through tougher meats. I’ve used them regularly for a few weeks now, and they’ve maintained their edge better than I expected. That said, like most knives, they do benefit from occasional honing to keep them at peak performance.
The set itself is versatile, covering all the essentials you’d need in a typical kitchen. The included block (if applicable) keeps everything organized and easily accessible, while also adding a clean, modern look to the countertop.
One minor drawback is that the knives require careful hand washing and drying to prevent any potential rusting or wear over time. They’re not the kind of set you’d want to toss into the dishwasher if you want them to last.
Overall, this knife set offers great value for the price. It’s a reliable option for both everyday cooking and more involved meal prep, especially for home cooks looking to upgrade their kitchen tools without overspending.
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Reviewed in the United States on April 7, 2026
★★★★★ 3
Affordable knives, horrible knife block
Size: 14 Pcs, Color: Red, Size: 14 Pcs, Color: Red
Knives are sharp and aren’t super rust resistant, but they get the job done. The knife block however, is horrible. It wasn’t sanded down or polished, so wood shavings can get into the grooves of the knife whenever you insert or take out the knives from the block.
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Reviewed in the United States on January 13, 2026
★★★★★ 5
Moss & Stone Knives Sharpness
Size: 14 Pcs, Color: Black
Knives cut great. Nice and sharp.
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Reviewed in the United States on May 20, 2026
★★★★★ 5
Si quieres algo sencillo económico está es tu mejor opción
Size: 14 Pcs, Color: Black, Size: 14 Pcs, Color: Black
Necesito algo económico y básico para mi nuevo hogar y esta es una excelente opción
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Reviewed in the United States on June 2, 2026
★★★★★ 5
Cuchillos
Size: 14 Pcs, Color: Black
10/10 igual que la imagen y la calidad súper buena
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Reviewed in the United States on June 4, 2026