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Description
MarketbustersCondition: BRAND NEW ISBN: 9781591391234 Format: Cloth over boards Year: 2005 Publisher: Harvard Business Review Press Description: Robust methods to identify new growth opportunities YOUR SHAREHOLDERS DEMAND growth; your company needs growth; and your career can suffer or soar because of how you drive growthor don't. While executives often talk about their great growth plans, very few of these plans actually deliver real gains in growth and
Condition: BRAND NEWISBN: 9781591391234
Format: Cloth over boards
Year: 2005
Publisher: Harvard Business Review Press
Description:
Robust methods to identify new growth opportunities
YOUR SHAREHOLDERS DEMAND growth; your company needs growth; and your career can suffer or soar because of how you drive growth—or don't. While executives often talk about their great growth plans, very few of these plans actually deliver real gains in growth and profitability. How do some companies manage to beat the odds and bust through the obstacles that make explosive growth so elusive?
In this hands-on guide, Rita Gunther McGrath and Ian C. MacMillan identify powerful strategic moves they call "MarketBusters"—approaches that dramatically reconfigure profit streams in an industry, upend conventional competition, and ultimately deliver blockbuster growth.
Based on insights from an extensive three-year study, McGrath and MacMillan describe forty proven marketbusting moves and outline five overall strategies companies have used to drive new growth:
• Change the customer's total experience: Make it simpler, faster, or more beneficial for customers to buy from you
• Reconfigure your products and services: Transform your offerings to make them clearly superior to competitors'
• Redefine your business and associated key metrics: Change how you do business or how your customers do business in ways that dramatically boost performance
• Anticipate or exploit industry shifts: Capitalize on changes before competitors do
• Create a new market space: Trigger the emergence of a new market
Every marketbusting move is illustrated in practice through vivid company examples—including cautionary tales that alert you to potential pitfalls you may encounter.
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★★★★★ 5
Love these shoes!!
Size: 6-12 Months Infant, Color: Ivory Sherpa, Size: 6-12 Months Infant, Color: Ivory Sherpa
In the winter/fall months these were our go to shoes for our daughter! They were comfortable for her and kept her feet warm. Easy to put on and take off and so cute!! We’ve washed them quite a few times and they hold up really well.
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Reviewed in the United States on March 27, 2024
★★★★★ 5
Cute and stay on wiggly baby!
Size: 0-3 Months Infant, Color: Ivory Sherpa
Love these boots because they are so cute and stay on my wiggly baby's feet because of the snap that holds them in place. I also like how there are two different snaps to choose from depending on how thick your baby's feet are.
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Reviewed in the United States on January 3, 2025
★★★★★ 4
Cozy Robeez
Robeez have always been my go-to baby shoe. They are good quality and a good fit with room to grow. I never go by the month sizing since it really varies for each child. These cozy booties are nice and soft with the same fit as the standard robeez soft sole shoes. These are adjustable with two snaps options to make them tighter or looser.
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Reviewed in the United States on May 29, 2025
★★★★★ 5
Prefer over socks!
Size: 12-18 Months Toddler, Color: Pink Sherpa
These are a great option for babies and toddlers that won’t keep their socks on! We wear these all the time- my little girl even takes naps in them sometimes. They are soft and washable and I love that they have the grippies on the bottom now that she’s walking. She doesn’t slip in them even when walking like she does in some socks.
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Reviewed in the United States on February 9, 2026
★★★★★ 5
Love roebeez brand
Got two pairs of these for baby showers. Love them so cute beautiful color love roebeez brand
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Reviewed in the United States on October 5, 2025
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