Pay in installments of $2.50 with
,
and
Shipping Estimate
USA
- USA
- CAN
- USA
- CAN
Ships within 48 hours · Estimated delivery Aug 31 - Sep 5
Promo Codes Available:
For Your Every Summer RSVP, with Code: SUMMER15
Description
Creative Strategy and the Business of DesignOverview: Douglas wears a lot of hatsall stylish and functional. Theres a huge disconnect happening right now in the industry and Douglass book is a means to bridging that gap. The Huffington Post The Business Skills Every Creative Needs! Remaining relevant as a creative professional takes more than creativity you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential
Overview: “Douglas wears a lot of hats–all stylish and functional. There’s a huge disconnect happening right now in the industry and Douglas’s book is a means to bridging that gap.” —The Huffington Post
The Business Skills Every Creative Needs!
Remaining relevant as a creative professional takes more than creativity--you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done. Creative Strategy and the Business of Design fills that void and teaches left-brain business skills to right-brain creative thinkers.
Inside, you'll learn about the business objectives and marketing decisions that drive your creative work. The curtain's been pulled away as marketing-speak and business jargon are translated into tools to help you:
–Understand client requests from a business perspective
–Build a strategic framework to inspire visual concepts
–Increase your relevance in an evolving industry
–Redesign your portfolio to showcase strategic thinking
–Win new accounts and grow existing relationships
You already have the creativity; now it's time to gain the business insight. Once you understand what the people across the table are thinking, you'll be able to think how they think to do what we do.
The Business Skills Every Creative Needs!
Remaining relevant as a creative professional takes more than creativity--you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done. Creative Strategy and the Business of Design fills that void and teaches left-brain business skills to right-brain creative thinkers.
Inside, you'll learn about the business objectives and marketing decisions that drive your creative work. The curtain's been pulled away as marketing-speak and business jargon are translated into tools to help you:
–Understand client requests from a business perspective
–Build a strategic framework to inspire visual concepts
–Increase your relevance in an evolving industry
–Redesign your portfolio to showcase strategic thinking
–Win new accounts and grow existing relationships
You already have the creativity; now it's time to gain the business insight. Once you understand what the people across the table are thinking, you'll be able to think how they think to do what we do.
ISBN: 9781440341557
Edition: 1
Publisher: HOW Books
Format: Physical
AUK Course: GDES 490
Shipping Notes
- Free Standard Shipping on $100+ Orders to the USA.
- Except Preorder products are shipped in 48 hours.
- Delivery to the USA:
- Standard Shipping : 3-10 business days
- If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
- We offer a 30-day return/exchange service after receiving.
- Final sale items are not eligible for returns or exchanges.
- To process your return/exchange, please contact us at [email protected]
- Please click here for more details>>> Return & Exchange Policy
4.8 ★★★★★
Based on 30 reviews
Sort
Product Reviews
★★★★★ 4
Has shoulder pads.
The jacket has shoulder pads that don't necessarily show on the image in the purchase area. Pretty pronounced so if that's not your thing definitely stay away. Got lucky and it doesn't look too bad on me but it took so long to receive the package I don't feel like going through the refund process so I'm dealing with it. Quality is great tho
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 23, 2024
★★★★★ 5
Softness
Size: Medium, Color: A-red
High quality material !
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 6, 2026
★★★★★ 3
Nice Coat Not So Great Packaging
Size: X-Small, Color: A-grey
Nice coat but packaging needs to be improved. It arrived not properly folded and as a result it was completely wrinkled. Took some work to iron so it looked as advertised. Packaging for such things has to be reviewed.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 20, 2025
★★★★★ 5
Love the coat.
Size: Large, Color: A-navy
Coat looks and fits great. I ordered a black and was sent dark blue, other wise it looks awesome.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on October 31, 2023
★★★★★ 5
Love
Size: X-Small, Color: A-grey
I got this coat for my boyfriend and I love it. It fits him perfectly and is very true to size. It is very comfortable and keeps him warm. He loves it. I would definitely recommend
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on October 26, 2023