Activate the Margins

Activate the MarginsAs designer, I develop ways to reimagine peripheral content, supporting different angles for understanding the complex relationships at play in contemporary culture. By retracing, reorganizing and reframing the margin, I activate a dynamic interplay between foreground and periphery to destabilize power dynamics. Paratext is the surrounding material alongside the main text which indicates subsidiary elements located in marginal areas. Paratextual

As designer, I develop ways to reimagine peripheral content, supporting different angles for understanding the complex relationships at play in contemporary culture. By retracing, reorganizing and reframing the margin, I activate a dynamic interplay between foreground and periphery to destabilize power dynamics. Paratext is the surrounding material alongside the main text which indicates subsidiary elements located in marginal areas. Paratextual elements refer to secondary, minor, and subordinate components. However, the graphic designerÕs role is that of a story teller who shapes counter space for the contents. I argue that paratext is a legitimate subject matter to be studied in graphic design practice, both for its literal and metaphorical connotations. Through my works, I examine the condition of the term Paratext as a narrative device to reimagine conventions of storytelling.