SKU: 95750510364

Artisan Public Relations: A practical guide for getting your hand-crafted products the attention they deserve

Sale price$19.09 Regular price$21.21
Save 10%

Shipping Estimate
USA
  • USA
  • CAN

Ships within 48 hours · Estimated delivery Jul 13 - Jul 18

Promo Codes Available:

For Your Every Summer RSVP, with Code: SUMMER15

Description

Artisan Public Relations: A practical guide for getting your hand-crafted products the attention they deserveOver the past few decades the world of artisan food and beverages has exploded. But for most producers, major challenges remain. With limited marketing budgets, your only hope is to be more cost effective, more targeted, and smarter than your competition. Whether you are selling your hand crafted products through a tasting room, distributor, local retailers, or Etsy, this book gives you focused and practical advice on how to increase your sales,

Over the past few decades the world of artisan food and beverages has exploded. But for most producers, major challenges remain. With limited marketing budgets, your only hope is to be more cost-effective, more targeted, and smarter than your competition. Whether you are selling your hand-crafted products through a tasting room, distributor, local retailers, or Etsy, this book gives you focused and practical advice on how to increase your sales, promote your brand, and make sure your company is profitable.


Paul Wagner has been an instructor at Napa Valley College for the past twenty-five years and teaches at the Culinary Institute of America at Greystone. He is also a guest lecturer at many universities and has spoken at more than eighty conferences throughout the world on wine, tourism, public relations, and marketing. In 1991, Paul founded Balzac Communications & Marketing, where his clients have included everyone from Constellation Wines and Diageo to a host of artisan wine, food, and regional tourism clients.



Binding Type: Paperback
Publisher: Wag Press
Published: 07/27/2020
ISBN: 9780984910380
Pages: 222
Weight: 0.67lbs
Size: 9.02h x 5.98w x 0.47d
Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 95750510364

Discover Niche Categories That Outsell

Top-Converting Item to Boost Your Average Order

4.5 ★★★★★
Based on 984 reviews
Sort
Highest Rating
Newest First
Oldest First
Product Reviews
T
Verified Purchase
Tootie
Dallas, US
★★★★★ 5
Dapper
Color: Sage Green, Size: 18
Suit is light weight and perfect for my son's homecoming dance. Sage color is as described and fit was accurate as well. Nice suit and material for the money.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 1, 2026
K
Verified Purchase
Kindle Customer
Port Orchard, US
★★★★★ 5
Very nice for the price.
Color: Ivory, Size: 7
Was good quality material. Looked so good on.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 15, 2026
K
Verified Purchase
Kate Stack
Whiting, US
★★★★★ 5
Great suit
Great quality and looks very expensive. Fits true to size
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 11, 2026
C
Verified Purchase
cara
Whiting, US
★★★★★ 3
to big, material cheep looking
Color: Ivory, Size: 12
to big, material cheep looking
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 29, 2026
I
Verified Purchase
Iesha
Boise, US
★★★★★ 5
Purple suite
Color: Lavender Purple, Size: 16, Color: Lavender Purple, Size: 16
Love it was perfect. The color was nice it was soft and the size was perfect . I bought the purple one.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 5, 2026

recommand products