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Description
The Shallows: What the Internet Is Doing to Our BrainsNow, Carr expands his argument into the most compelling exploration of the Internet's intellectual and cultural consequences yet published. As he describes how human thought has been shaped through the centuries by "tools of the mind" from the alphabet to maps, to the printing press, the clock, and the computer Carr interweaves a fascinating account of recent discoveries in neuroscience by such pioneers as Michael Merzenich and Eric Kandel. Our
Now, Carr expands his argument into the most compelling exploration of the Internet's intellectual and cultural consequences yet published. As he describes how human thought has been shaped through the centuries by "tools of the mind"--from the alphabet to maps, to the printing press, the clock, and the computer--Carr interweaves a fascinating account of recent discoveries in neuroscience by such pioneers as Michael Merzenich and Eric Kandel. Our brains, the historical and scientific evidence reveals, change in response to our experiences. The technologies we use to find, store, and share information can literally reroute our neural pathways.
Building on the insights of thinkers from Plato to McLuhan, Carr makes a convincing case that every information technology carries an intellectual ethic--a set of assumptions about the nature of knowledge and intelligence. He explains how the printed book served to focus our attention, promoting deep and creative thought. In stark contrast, the Internet encourages the rapid, distracted sampling of small bits of information from many sources. Its ethic is that of the industrialist, an ethic of speed and efficiency, of optimized production and consumption--and now the Net is remaking us in its own image. We are becoming ever more adept at scanning and skimming, but what we are losing is our capacity for concentration, contemplation, and reflection.
Part intellectual history, part popular science, and part cultural criticism, The Shallows sparkles with memorable vignettes--Friedrich Nietzsche wrestling with a typewriter, Sigmund Freud dissecting the brains of sea creatures, Nathaniel Hawthorne contemplating the thunderous approach of a steam locomotive--even as it plumbs profound questions about the state of our modern psyche. This is a book that will forever alter the way we think about media and our minds.
Binding Type: Hardcover
Publisher: W. W. Norton & Company
Published: 06/07/2010
ISBN: 9780393072228
Pages: 276
Weight: 1.22lbs
Size: 9.30h x 6.44w x 1.07d
Review Citations: Library Journal Prepub Alert 02/01/2010 pg. 50
Kirkus Reviews 04/01/2010
Library Journal 04/15/2010 pg. 104
Booklist 05/01/2010 pg. 62
New York Times Book Review 06/06/2010 pg. 22
New York Times Book Review 06/13/2010 pg. 26
Commonweal 06/18/2010 pg. 26
Christian Century 10/05/2010 pg. 36
Choice 11/01/2010
New York Review of Books 12/09/2010 pg. 60
Shelf Awareness 01/01/0001
BookPage 06/01/2010
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4.6 ★★★★★
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Product Reviews
★★★★★ 5
Good
Configuration: 4-Stroke, Size: 1 GA, Case of 3
Good
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Reviewed in the United States on May 15, 2026
★★★★★ 4
Oily situation lol
Configuration: 4-Stroke, Size: 1 GA
Honestly how do you write a review of this product? I would have to run tests for years on multiple oils on various engines to do so. The value was good however and shipping was great
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Reviewed in the United States on March 31, 2025
★★★★★ 5
Use the best oil to protect your investment
Configuration: 4-Stroke, Size: 1 GA
Great product.
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Reviewed in the United States on September 30, 2025
★★★★★ 5
Works well. You need to drill a 3/8” hole
Appears to be well made, alignment bar slides in nicely. As stated, you need to drill a hole in the bar for the gimble bearing driver, the directions are not clear, what I did was before I take out the old gimble bearing, put an O ring on the bar close to the last step on the bar, slide the bar all the way in, then carefully slide the bar out, this marks the distance from the back of the gimble bearing to where the shaft on the outdrive bottoms out, move the O ring a 1/4” towards the stepped part of the alignment tool (this is so you won’t bottom out the alignment tool when driving the gimble bearing in) then slide the driver puck up to the O ring and use a 3/8” diameter transfer punch through the side hole in the puck to mark the bar. You need to drill a 3/8” diameter hole in the alignment bar, two V blocks, some clamps, and a drill press will make drilling much easier, after the bar is securely mounted and centered in the drill press, use a center drill, then 1/4” drill first, using plenty of oil, drill all the way through, then use the 3/8” drill, deburr both sides and you should be good to go. People complain that it doesn’t come pre-drilled, the reason is that not all out drives are the same so you have to fit it to the outdrive that you have. Fortunately, I have a machine shop at my house and have a jig setup with various drill bushings, but the method I described above should work for you. Just make sure you’re perfectly centered and secure before you start drilling.
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Reviewed in the United States on April 16, 2026
★★★★★ 5
A must pull your gimbal bearing
You do need to drill a hole but worked perfect
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Reviewed in the United States on December 26, 2025