SKU: 25580419976

Hands-On Salesforce Data Cloud

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Description

Hands-On Salesforce Data CloudAll Indian Reprints of O'Reilly are printed in GrayscaleLearn how to implement and manage a modern customer data platform (CDP) through the Salesforce Data Cloud platform. This practical book provides a comprehensive overview that shows architects, administrators, developers, data engineers, and marketers how to ingest, store, and manage real time customer data. Author Joyce Kay Avila demonstrates how to use Salesforce's native connectors, canonical

All Indian Reprints of O'Reilly are printed in GrayscaleLearn how to implement and manage a modern customer data platform (CDP) through the Salesforce Data Cloud platform. This practical book provides a comprehensive overview that shows architects, administrators, developers, data engineers, and marketers how to ingest, store, and manage real-time customer data.Author Joyce Kay Avila demonstrates how to use Salesforce's native connectors, canonical data model, and Einstein's built-in trust layer to accelerate your time to value. You'll learn how to leverage Salesforce's low-code/no-code functionality to expertly build a Data Cloud foundation that unlocks the power of structured and unstructured data. Use Data Cloud tools to build your own predictive models or leverage third-party machine learning platforms like Amazon Sage Maker, Google Vertex AI, and Data bricks.This book will help you:
Develop a plan to execute a CDP project effectively and efficiently
Connect Data Cloud to external data sources and build out a Customer 360 Data Model
Leverage data sharing capabilities with Snowflake, BigQuery, Data bricks, and Azure
Use Salesforce Data Cloud capabilities for identity resolution and segmentation
Create calculated, streaming, visualisation, and predictive insights
Use Data Graphs to power Salesforce Einstein capabilities Learn Data Cloud best practices for all phases of the development life cycle
About the Author Joyce Kay Avila has more than 25 years as a business and technology leader. She has bachelor's and master's degrees in the fields of computer science and accounting business administration, and completed her PhD coursework in accounting information systems.Joyce holds 19 Salesforce certifications and accreditations, and is Tableau certified. She is a Salesforce All Star Ranger and a Salesforce Einstein Champion alumni. She is also certified in Snowflake and is a Snowflake Data Superhero.For the Salesforce and Snowflake communities, Joyce produces a running series of how-to-videos on her YouTube channel. She is also the author of the O'Reilly book, Snowflake: The Definitive Guide.

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SKU: 25580419976

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4.7 ★★★★★
Based on 22 reviews
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Verified Purchase
FireCapt.
San Leandro, US
★★★★★ 5
Beautiful story
Format: Kindle
Loved this book and the way it was written. Written words are a beautiful thing. Highly recommend this book to all
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 28, 2026
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Verified Purchase
Frank Mathews Jr.
West Palm Beach, US
★★★★★ 4
Heartwarming & real!
Format: Kindle
Life can be so difficult ...this story is about learning that we all make mistakes along the way, doing the best we can. Its about learning to forgive ourselves. Beautiful.
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Reviewed in the United States on May 24, 2026
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Verified Purchase
LCD
Natrona Heights, US
★★★★★ 5
many feelings
Format: Kindle
I didn’t know what this book was about when I first started reading.. one thing I felt at the beginning was…amazement? I love writing letters, something I don’t do often, I recently bought this beautiful fountain pen, I wanted to start small, writing greeting cards to family and friends, birthday cards, thank yous, etc. what I didn’t expect is the emotional toll this book had on me, and other members of my family who read the book for our book club. The subject matters, death of a child, husband dying of cancer, the significance of May 29th, all impacted our family, and so, as I read this book, I had to put it down several times because I had to cry, compose myself, think of regrets I have, and remember. How amazing it is that Sybil was able to write all about the death of her child to her dead child. I always say that writing it down on paper releases your burden in your head…it is true, I think writing letters, even the ones she didn’t send helped her quiet her head, at least for a while. I truly love this book. I have been borrowing books from Libby to read for our book club for a very long time, there have been books that I fell in love with, and always thought if I want to read them again I’ll just borrow them again, this book is the first one that I want to own physically to put on my shelf and know that I have it to read over and over again when I want to reflect and then quiet my head. ( This is the longest review I’ve written about a book I’ve read, I hope it makes sense).
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 21, 2026
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L. Higgins
Draper, US
★★★★★ 5
Successful Epistolary Novel
Format: Kindle
When we first meet Sybil Van Antwerp, age 73, she is retired from law and spends a lot of time writing letters and emails. She also reads a lot and is interested in what her correspondents are reading. She has children and grandchildren, but she lives alone in Annapolis, Maryland, and doesn’t see her family very often. During the course of reading her correspondence, we very gradually learn about Sybil—her history and her present troubles. She is a complicated character and several times in reading The Correspondent I paused to ask myself what I thought of Sybil—did I like her? What about her kept me from the immediate response a reader usually has about the main character of a book? Even at the end of the book, I am still ambivalent about Sybil, but I certainly understand her much better. Sybil, herself, and the book have so many layers. There is true depth to the story. My book club took deep dives into it over a period of three weeks, and I don’t think we have sampled all the topics represented in this book. It is a wonderful novel for stimulating meaningful discussion. Neurodivergence is not called out or named, but it comes to mind in thinking about Harry, a child who is the son of a judge, a former colleague of Sybil. The boy doesn’t quite fit in socially with his peers, but he is brilliant. Sybil makes the perfect “pen pal” for Harry because they have some of the same characteristics. As a child she was punished for “insolence and rudeness,” but her parents were just trying to mold her into a polite young lady as expected by society. She was blunt and didn’t have many friends. There are so many other issues worthy of discussion, but they would most certainly bring up spoilers. I won’t do that to you. Readers should have the opportunity to see the story gradually emerge from the letters, including a continuing one that the reader doesn’t know to whom Sybil is writing. Sybil sets the word “stone” for secrets, and there are stones in this book making it a puzzle, a mystery of sorts—for the reader. As a reviewer, I tend to go quickly from one book to the next as soon as I have composed and published my thoughts. Characters in various books can even blend together. This is not the case with The Correspondent. The characters in this book, especially Sybil, have stayed with me and come to mind frequently as I go through my day. Virginia Evans has created a fictional world with impact. Just as Sybil needed time (years in her case) to process the events of her life, the reader will need time to process them and their effects on Sybil as well.
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Reviewed in the United States on March 15, 2026
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Verified Purchase
Reader
Lexington, US
★★★★★ 5
Run and buy this book! Must read!
Format: Hardcover, Format: Hardcover
Great book! Must read for most people! I have bought several as gifts and so many have told me this book is life-changing and I agree! I will continue to buy this book for family and friends as needed. Easy to read. Interesting, funny. Great insight and guide to help you navigate life and choose happiness for YOU! Arrived well packaged in perfect condition. Great price. Fast delivery. I hope Amazon continues to keep this in stock!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 2, 2026

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