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Description
Creating You and Co: Learn to Think Like the CEO of Your Own Career"Stop looking for the right job," career couselors now tell us. "Start thinking of yourself as the head of a small business called 'You & Co., ' and view employers as potential customers. That's the key to a successful career." That all very well, but how? No one is better at explaining the new world of work better than William Bridges, inventor of the term "You & Co." In Creating You & Co., he provides workers with a practical guide to overcoming the
"Stop looking for the right job," career couselors now tell us. "Start thinking of yourself as the head of a small business called 'You & Co., ' and view employers as potential customers. That's the key to a successful career." That all very well, but how?No one is better at explaining the new world of work better than William Bridges, inventor of the term "You & Co." In Creating You & Co., he provides workers with a practical guide to overcoming the employment trends illuminated in his bestsellers Managing Transitions and JobShift. By seeing beyond outdated notions of the job and learning to think as a business leader, you can find work that over the years will be both more fulfilling and more secure.Creating You & Co. provides self-assessment tests that help you to identify your Desires, Abilities, Temperament, and Assets. This "D.A.T.A." is more than a window to what you like doing; it reveals your unique advantges in the work market. Other exercises lead you through the process of defining your "product" and spotting your "market." By the end of this book, you'll think about your work in a new way--you'll think like the CEO of You & Co.As Bridges shows, true security comes not from clinging to a job, but from doing the work you're best at for the employers who need it. By learning that approach you can cement your value to your current employer, shape a new job for yourself, actually start a small company, or blaze your own path. No matter what shape your You & Co. takes, we will all need to learn the Creating You & Co. approach to prosper in the years ahead.Binding Type: Paperback
Publisher: Da Capo Lifelong Books
Published: 10/30/1998
ISBN: 9780738200323
Pages: 208
Weight: 0.80lbs
Size: 9.22h x 7.38w x 0.45d
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4.7 ★★★★★
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Product Reviews
★★★★★ 4
nice watch. but no instructions included.
Color: Black
Nice looking watch! Good quality.
Keeps good time.
But…
Can’t get the date to adjust.
No instructions included in the package, just a sticker naming the buttons.
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Reviewed in the United States on February 3, 2026
★★★★★ 5
Appearance
Color: Black
Great looking watch,well priced,fast delivery,no complaints
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Reviewed in the United States on March 31, 2026
★★★★★ 5
Nice Bau Haus clone!
Color: Black
Shockingly nice Bau Haus clone. We'll see how it holds up over time but...appearance and comfort are first rate so-far.
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Reviewed in the United States on April 22, 2026
★★★★★ 1
QC Failure
Color: Black
Retro light works aleatory: Sometimes it activates a couple of seconds when button depressed, sometimes deactivated as soon as you release it. A gross quality control failure in a brand-new watch, very disappointing.
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Reviewed in the United States on April 15, 2026
★★★★★ 5
Keeping Time!!
Color: Black, Color: Black
Very Beautiful watch!! Classy!!! The face of the watch is like a light beige, classy color. So far the timing looks on point. I just hope the product lives up to the Timex name
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Reviewed in the United States on March 26, 2026