Pay in installments of $15.14 with
,
and
Shipping Estimate
USA
- USA
- CAN
- USA
- CAN
Ships within 48 hours · Estimated delivery Jul 22 - Jul 27
Promo Codes Available:
For Your Every Summer RSVP, with Code: SUMMER15
Description
Improving the User Experience Through Practical Data Analytics: Gain Meaningful Insight and Increase Your Bottom LineImproving the User Experience through Practical Data Analytics shows you how to make UX design decisions based on data not hunches. Authors Fritz and Berger help the UX professional recognize the enormous potential of user data that is collected as a natural by product of routine UX research methods, including moderated usability tests, unmoderated usability tests, surveys, and contextual inquiries. Then, step by step, they explain how to utilize both
Improving the User Experience through Practical Data Analytics shows you how to make UX design decisions based on data--not hunches. Authors Fritz and Berger help the UX professional recognize the enormous potential of user data that is collected as a natural by-product of routine UX research methods, including moderated usability tests, unmoderated usability tests, surveys, and contextual inquiries. Then, step-by-step, they explain how to utilize both descriptive and predictive statistical techniques to gain meaningful insight with that data. By mastering the use of these techniques, you'll delight your users, increase your bottom line and gain a powerful competitive advantage for your company--and yourself.
Key features include:
- Practical advise on choosing the right data analysis technique for each project.
- A step-by-step methodology for applying each technique, including examples and scenarios drawn from the UX field.
- Detailed screen shots and instructions for performing the techniques using Excel (both for PC and Mac) and SPSS.
- Clear and concise guidance on interpreting the data output.
- Exercises to practice the techniques
Shipping Notes
- Free Standard Shipping on $100+ Orders to the USA.
- Except Preorder products are shipped in 48 hours.
- Delivery to the USA:
- Standard Shipping : 3-10 business days
- If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
- We offer a 30-day return/exchange service after receiving.
- Final sale items are not eligible for returns or exchanges.
- To process your return/exchange, please contact us at [email protected]
- Please click here for more details>>> Return & Exchange Policy