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Description
Gimmick It Yourself - by Ben Williams - INSTANT DOWNLOADGIMMICK IT YOURSELF Gimmick It Yourself is a project I have long thought about doing. These are all effects I have developed to solve a problem I have at one point thought about, or had! The idea was to provide a multi trick release that everyone should get lots out of for the same price as a normal single trick release. This project fit the bill perfectly as these gimmicks can compliment each other and provide you with some very clean and effective
GIMMICK IT YOURSELF
Gimmick It Yourself is a project I have long thought about doing. These are all effects I have developed to solve a problem I have at one point thought about, or had! The idea was to provide a multi trick release that everyone should get lots out of for the same price as a normal single trick release. This project fit the bill perfectly as these gimmicks can compliment each other and provide you with some very clean and effective routines. If you are familiar with my work you will see
So what is Gimmick It Yourself exactly?
5 DIY gimmicks that are all cheap to make, effective, reliable and easy to use. Trust me, these gimmicks have saved me a couple of times over the many years of performing. For example, Enveload was developed as an easy way to load sealed envelopes with borrowed items or signed cards, (basically anything that will fit in the envelope!) because I left my JOL wallet at home when I was working on a cruise ship for two weeks. SOS was a ring flight I have used that is completely secure, in fact it is secured on a Sharpie lid with Duct Tape. That's what SOS stands for, secured on Sharpie.
Well I could bore you more but below are all the gimmick descriptions and what they do.
5 DIY gimmicks that are all cheap to make, effective, reliable and easy to use. Trust me, these gimmicks have saved me a couple of times over the many years of performing. For example, Enveload was developed as an easy way to load sealed envelopes with borrowed items or signed cards, (basically anything that will fit in the envelope!) because I left my JOL wallet at home when I was working on a cruise ship for two weeks. SOS was a ring flight I have used that is completely secure, in fact it is secured on a Sharpie lid with Duct Tape. That's what SOS stands for, secured on Sharpie.
Well I could bore you more but below are all the gimmick descriptions and what they do.
Off Balance - A simple gimmick that is easy to use that will give you that extra element of ‘magic along the way’ whilst you perform. You can use this gimmick to impossibly suspend pens, borrowed glasses or sunglasses or even a fork on your extended fore finger. So simple and easy to use and all objects that can be suspended can be borrowed and examined immediately afterwards. The perfect trick when you are out for a drink with your friends this Summer.
SOS - Ring Flight is a classic effect, yet many people worry about using it in case something went wrong. This is a great alternative where you can be sure that the spectator’s ring is safe as the ring ends up secured to a clip of a Sharpie by Duct Tape! Thats right! Borrow a ring, completely vanish it (no palming you can show your hands completely empty), you turn around to show a Sharpie is poking out of your back pocket, when you remove it the spectator’s ring is impossibly secured to the clip of the Sharpie lid with Duct Tape!
Stash - This is a simple hold out for playing cards (or any other card for that matter). It is very simple to use, any card can loaded straight into this gimmick without fuss to be held out whilst your spectator shuffles the cards. Also use it to hold out gimmicked cards or small stacks of cards, for example you can hold out Aces whilst your spectator shuffles or the cards needed for Chicago Opener. I originally developed this to be used in conjunction with Daniel Madison’s Advocate this can help give you the clean hands you desire before producing the thought of card.
Shadow Envelope - This is a prediction envelope, pure and simple. A sealed envelope is held up to a light, it is clear that a single card or piece of paper of some sort is inside the envelope. Some sort of choice is made, whether a word is thought of or a card freely selected and signed, it matters not. When the envelope is opened, the contents are removed and shown to be the spectator’s signed card, or a business card with the word the spectator thought of written on it is removed. Once the item is removed the envelope is of course shown completely empty.
Enveload - This is a gimmick you can make in a minute or two, for about 10p, that can act as an alternative to the very expensive wallets on the market that have an envelope load function. You can use it to load sealed envelopes with: signed cards, rings, necklaces, predictions, bank cards, basically anything that can fit in an envelope you can load, in an instant all without the need for a wallet that costs a fortune. The perfect gimmick to get you out of a sticky situation if you go to a gig like me... Sans Jerry... :(
ROUTINES TAUGHT
In addition to all the gimmicks I teach several routines that are all easy and commercial, here is a list of what routines are taught on Gimmick It Yourself.
SOS Full Jazz Style Routine - A full routine for SOS where the ring vanishes and reappears a few times before ending up secured on the Sharpie.
SOS Full Jazz Style Routine - A full routine for SOS where the ring vanishes and reappears a few times before ending up secured on the Sharpie.
Enveload Birthday Trick - A commercial signed card and banknote to envelope trick that has a kicker finish. Perfect for any occasion.
Shadow 'Any Word' Prediction - A super simple streamlined 'any word' prediction routine you can use with the Shadow Envelope.
Shadow Bluff - A bold (and practically un-gimmicked) 100% examinable way to make a Shadow Envelope.
Bonus Signed Card in Spectators Wallet - A Signed Card to Spectator's Wallet routine that is simple and easy.
Stash Super Simple 4 Ace Production - The most basic of basic 4 Ace productions.
Stash Your Card - A great card effect with fire and a surprise finish.
Stash 3 Attempts - A spectator's 3 Failed attempts to find their card actually turns out to be 3 perfect choices.
FULL DISCLOSURE Please note:
If you bought my Any Word PDF release years ago there is a quick description within that PDF of my first gimmicks for Enveload and Shadow. This is a much more comprehensive look into these gimmicks with many improvements. Also the routine taught in Shadow is a streamlined version of Any Word that requires no force. I wanted to include this in blurb to be open and transparent with you all.
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4.7 ★★★★★
Based on 23 reviews
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Product Reviews
★★★★★ 5
Works great for training dogs to walk with you
Size: Large, Color: Blue
I am a dog sitter and I like these for walking new dogs that I'm not familiar with. The dogs walk better with this type of leash rather than a harness.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 16, 2026
★★★★★ 4
good product
Size: 48" One Size Fits Most, Color: Aqua/Purple
good lead and does a good job for limiting pulling behaviors
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 21, 2026
★★★★★ 5
Recommend for my pit mix.
Size: Large, Color: Blue, Size: Large, Color: Blue
Wasn't sure how this leash was going to be for my dog. He is a pit/border collie mix and I usually have a harness on him.
No worries, he was great! Let's me put it on, responds to corrections and is much easier to handle. Why didn't I buy this earlier?
Highly recommend.
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Reviewed in the United States on April 15, 2026
★★★★★ 5
Flexible and secure for your dog
Size: 48" One Size Fits Most, Color: Black
Excellent quality and durability. The design is simple, flexible, and easy to use. When used properly, it works well without choking and feels secure and comfortable.
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Reviewed in the United States on February 25, 2026
★★★★★ 3
Does help, but needs constant adjusting during walk
I watch so many Cesar television shows on how to correct dog behavior and see him use a Yellow version on the shows. I see there is not a yellow version of this lead available on the site so that was irritating because I wanted to get what he uses exactly from his show. Anyway, thanks to another reviewer, I knew to buy the "large" size of this for my 40lb dog because she made the mistake of buying the regular smaller size this site defaults to choose. The "large" is not very long, only 2 ft but maybe the rope is thicker.
The rope is a light stretchy material so it does not chafe your hand, but it still burns after a while of your dog pulling and you trying to keep it from pulling. I could not imagine trying to use this on a dog bigger than 40 pounds because it feels like it is at it's max strength when I am dealing with mine.
My dog likes to eat anything and everything on the ground as we walk so I needed this for the option of the muzzle control feature of the rope. As others have said it acts like the gentle leader halter.
Pros: The adjustable slide to "secure" the loop size over your dog's head, behind it's ears is easy to move up and down.
The black metal ring works well when you use the second circle to loop over your dog's muzzle. Every time she tries to open her mouth to eat something on the ground she can't.
CONS: The adjustable slide to "secure" the loop is too easy to move and therefore I have to constantly push it back down on my dog's head while walking. I am trying to find a clamp of some sort I can clip behind this slider to keep it in place once my dog starts moving.
As soon as it begins to slide up from movement, causing the neck hoop opening to widen and she is back to pulling hard.
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Reviewed in the United States on November 7, 2022
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