SKU: 38610690911

Practical Product Management for Product Owners: Creating Winning Products with the Professional Product Owner Stances

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Description

Practical Product Management for Product Owners: Creating Winning Products with the Professional Product Owner StancesHone Agile Product Owner Behaviors that Lead to Marketplace Winners Organizations pour vast resources into building new products and services. Yet too many are poorly conceived, don't delight (or even satisfy) customers, and fail in the marketplace. The solution is more effective agile product ownership and product management. This book is an expert guide to the behaviors, stances, and practices of world class agile product development, reflecting

Hone Agile Product Owner Behaviors that Lead to Marketplace Winners

Organizations pour vast resources into building new products and services. Yet too many are poorly conceived, don't delight (or even satisfy) customers, and fail in the marketplace. The solution is more effective agile product ownership and product management. This book is an expert guide to the behaviors, stances, and practices of world-class agile product development, reflecting deep in-the-trenches experience from world-renowned experts.

Chris Lukassen and Robbin Schuurman introduce powerful tools, ideas, and skills for delivering superior products and services, and for avoiding pitfalls that keep you from seeing what customers really need and want. Learn through a start-to-finish, Scrum-based case study, drawing on concepts the authors created for their breakthrough Scrum.org Professional Scrum Product Owner-Advanced (PSPO-A) training course. This innovative approach has already helped thousands of product owners excel--and it can transform the way you create products.

  • Replace negative product owner behaviors with approaches that lead to excellence
  • Represent customers more empathetically and effectively
  • Connect customers, values, and features more coherently
  • Tell better stories, set clearer goals, and create more valuable roadmaps
  • Innovate business models, run better experiments, and scale products more successfully
  • Make more successful decisions, involve the right people, and rely on better data
  • Become a great agile collaborator, across governance, budgeting, contracting, and beyond
  • Influence customers, users, stakeholders, and teams to improve your overall effectiveness
  • Optimize every organizational role related to product ownership

Product owners, managers, and team leads will find this guide indispensable along with Agile/Scrum coaches, consultants, and executives wanting to generate more value from product management across the organization.

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SKU: 38610690911

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Jeremy Harsa
Grantham, US
★★★★★ 5
Order a sewing machine too
Color: Light Champagne, Size: 14, Color: Light Champagne, Size: 14
This suit had me questioning whether the manufacturer had ever actually seen a human child before. The pants were SO long — like they were tailored for a 9-year-old with 100 feet of shin. 😂 I had to hem them significantly just to make them wearable for a normal boy. The bow tie was also a letdown. Ours may have arrived defective, but it only seemed to have one hook with nowhere for it to actually attach, so we ended up improvising with the fabric loop. Not exactly the polished wedding-ready moment I was hoping for. The shirt was probably the highlight. It has a subtle textured pattern that makes it feel a little more unique than a standard dress shirt, which I appreciated. Unfortunately, the fabric itself is stiff and not particularly comfortable. Overall, the whole set feels pretty cheap quality-wise. BUT… he’s 9. He’ll outgrow it before the next wedding invitation hits the mailbox anyway. 😂 For one day of looking like a dashing young gentleman instead of a tiny tornado in sweatpants, it got the job done. Just definitely not something I’d recommend for peak summer wedding season unless your child enjoys marinating in polyester.
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Reviewed in the United States on May 15, 2026
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Laila
Carnegie, US
★★★★★ 5
Loved it
Color: Deep Gray, Size: 10, Color: Deep Gray, Size: 10
Pretty good fit on my son. I'd say it's true to size. He looked great for his guitar recital.
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Reviewed in the United States on February 16, 2026
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D.W.
Omaha, US
★★★★★ 5
Nice outfit
Color: Black, Size: 12
Perfect for graduation ceremony
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Reviewed in the United States on May 25, 2026
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CaRmEnCiTah
Phoenix, US
★★★★★ 5
Happy Customer
Color: Black, Size: 5, Color: Black, Size: 5
I really loved the way my son looked in this suit, pants were a bit baggy and big on the waist but I’m glad it was adjustable, the length was perfect.
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Reviewed in the United States on May 20, 2026
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Amy Johnson
West Palm Beach, US
★★★★★ 5
Worth it.
Color: Dark Brown, Size: 10
Adorable. Great quality. Fun little suit.
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Reviewed in the United States on April 7, 2026

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