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Description
VIRTUE LABS Smooth Shampoo 500mlVirtue Labs Smooth Shampoo 500ml Gently Cleanses Reduces Frizz Enhances Shine Tame frizz and restore silky smoothness with Virtue Labs Smooth Shampoo. This sulfate free, deeply nourishing formula cleanses hair while targeting frizz at the source, sealing in moisture and smoothing the hair cuticle. Infused with the groundbreaking Alpha Keratin 60ku, this shampoo works to repair damage, strengthen strands, and enhance shine over time. Why You'll Love
Virtue Labs Smooth Shampoo 500ml
Gently Cleanses | Reduces Frizz | Enhances Shine
Tame frizz and restore silky smoothness with Virtue Labs Smooth Shampoo. This sulfate-free, deeply nourishing formula cleanses hair while targeting frizz at the source, sealing in moisture and smoothing the hair cuticle. Infused with the groundbreaking Alpha-Keratin 60ku®, this shampoo works to repair damage, strengthen strands, and enhance shine over time.
Why You'll Love Virtue Smooth Shampoo
✔ Gently cleanses without stripping natural oils
✔ Reduces frizz and flyaways for sleek, manageable hair
✔ Seals in moisture and enhances shine for a polished finish
✔ Lightweight formula applies sheerly with no greasy or heavy residue
✔ Safe for colour-treated and chemically processed hair
✔ Sulfate-free, paraben-free, gluten-free, and cruelty-free (Leaping Bunny Certified)
Key Ingredients & Benefits
- Alpha-Keratin 60ku® – A pure, human keratin protein that repairs and strengthens hair from within
- Moisturising Complex – Helps retain hydration for smoother, softer hair
- Frizz-Reducing Agents – Work to smooth rough cuticles and minimise friction between strands
Proven Results
- 97% of women said their hair looked smoother
- 97% of women said their hair looked healthier
- 80% of women felt their hair was more hydrated and frizz-free
How to Use Virtue Smooth Shampoo
- Dispense a 20-cent piece-sized amount into palms
- Emulsify with a splash of water to create a rich lather
- Apply to wet hair, massaging into the scalp and lengths
- Rinse thoroughly and follow with Virtue Smooth Conditioner for best results
Pro Tip: Since Virtue shampoos are highly concentrated, always lather in hands before applying to ensure even distribution.
You Need Virtue Smooth Shampoo If…
✔ Your hair is frizz-prone, wavy, or curly
✔ You want silkier, shinier, and more manageable hair
✔ You use heat styling or chemical treatments and need extra protection
Fragrance
A calming botanical blend of lavender, sweet pear, and fresh mint essential oils, creating a restorative and refreshing experience with every wash.
Size: 500ml
The science behind Virtue's Alpha Keratin 60ku™, it has the power to repair hair unlike any other product on the market.
Shipping Notes
- Free Standard Shipping on $100+ Orders to the USA.
- Except Preorder products are shipped in 48 hours.
- Delivery to the USA:
- Standard Shipping : 3-10 business days
- If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
- We offer a 30-day return/exchange service after receiving.
- Final sale items are not eligible for returns or exchanges.
- To process your return/exchange, please contact us at [email protected]
- Please click here for more details>>> Return & Exchange Policy
4.9 ★★★★★
Based on 22 reviews
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Product Reviews
★★★★★ 5
Excellent value, consistent fit, cool, comfortable and durable.
Size: Large, Color: Army Green
I have purchased 20 plus of these shirts in the past six months. The first batch in spring, figuring if any inconsistencies or quality issues arose upon delivery, no problem. Amazon's return policy has always been hassle free. After trying on the fourth shirt and noticing no outstanding flaws or differences, all were simply opened, laundered and hung on a hanger. The material is 100 percent cotton, but assuming they are removed from the dryer immediately (medium heat) - no ironing necessary. No appreciable shrinking is observed and no outliers in the batch.
My sport shirt size is men's US large regular fit. Other relevant sizes - 17.5 inch neck, 46 inch shoulders, 34 inch sleeves and 36 inch waist. Overall fit of these shirts is of appropriate roominess without bagginess. Shirt tail length is spot on, work dress code requires tucked in, and they stay tucked in. Casual requires not tucked in, and unless I am reaching for the sky with both hands while on tip toes, the shirt tail/ belt line is not breached. The sleeve length could have been extended by an inch since they taper to an elastic cuff, requiring that the sleeves are pulled back to original position following an extended reach. But given the choice, the sleeves as is are preferred over a straight cut without the elastic cuff.
As an upgrade to the T shirt appearance of the shirt tail when not tucked in, the side seams end with a reinforced, one inch inverted V, a feature not typical in this price range.
To date, durability has not been an issue. Fraying, fabric pilling and fading have not occurred. It is quite difficult, if not impossible, to differentiate the age of two duplicate color shirts purchased in two separate batches.
Again, excellent value, consistent fit, cool, comfortable and durable!
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Reviewed in the United States on October 30, 2017
★★★★★ 4
Decent, definitely got the job done
Size: X-Large, Color: Light Grey Heather, Size: X-Large, Color: Light Grey Heather
The came out to be a pretty decent quality for the price. Was going to a polo match and just needed something to creat on for my date
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Reviewed in the United States on April 1, 2026
★★★★★ 5
An Extinct Breed - Get before they are gone
Size: Medium, Color: Red
In my day polos used to be soft thick 100 % cotton with generous sleeves covering the upper arm till above the elbows and collars standing high and grand and covering the back of the neck till below the hairline. They had substantial structure/body (shape that held) and ultra comfortable soft cotton. This was my go to piece of clothing to step out in (as opposed to round neck collarless T-Shirts that I wore only at home or for sporting activities).
However, this simple good thing was not to be taken for granted. As time went by, I watched in horror this simple evergreen staple slowly vanish - being replaced by plastic, toxic, carcinogenic trash (synthetic, polyester, 'performance', 'hi-tech') being passed as clothing riding solely on deceptive/misleading/convincing marketing and rapidly transient 'fast fashion trends'. These pieces of junk being passed as 'performance polos'/'hi-tech' had no 'body', clung to your skin like plastic, caused my sensitive skin to itch, with arms so short as if there was shortage of clothing material in the world and were of such thin cheap uncomfortable material that I would wonder how in the world do people put these on their bodies.
The 'trend' continued ...
Fast forward to the present day, finding the 'cotton polo of my youth' is like finding a dinosaur. The polo I grew up with is practically extinct - replaced by trash made with ever cheaper feeling and more toxic materials. Its a win win for the corporates/brands - cheap synthetic lab created materials astronomically marked up (riding on advertisement) - filling the corporate pockets unlike never before and successfully 're-programming' the minds and purchasing behavior of the new generation to accept, get used to, and even get addicted to such toxic 'hi-tech' trash. As for the manufacturing ? No problem - hire some MBA's (with zero knowledge/passion for good quality textile/garment manufacturing) - their sole purpose to be 'maximizing profits' for the next 'earnings report' and they would find the 'cheapest' offshore factory to outsource the manufacturing to. This being a continuous process - if you get a cheaper bid from another factory, just switch to it. No wonder you can never get consistent material, sizing, quality for the exact same product purchased even months apart.
Not just that - even brands that sold fantastic quality 100 % cotton polos at a very reasonable price like Tommy Hilfiger etc went STEEP DOWNHILL. A Tommy Hilfiger polo being sold today is NOWHERE NEAR anything like the quality they had even a few years ago (even though still being theoritically 100 % cotton, the quality (material, cut) now is absolutely junk - in fact they went from being my favorite Polo Shirts (thick, soft, cloud like cotton with generous neck and sleeves and amazing body, texture and shape and in high quality colors and finish) to absolutely shockingly unwearable pieces of garbage (thin, rough, itchy cotton with skimpy sleeves and flat collars and dull cheap finsih and colors with NO lusture, body whatsoever).
I always wish I had seen this day come. I would have stocked up on a lifetim's supply of 'real' clothing when they were still available.
Given the above, I am extremely surprised (pleasantly) by this Amazon Essentials Cotton Polo. This is 100 % cotton, has generous non-skimpy sleeves and has decent material and shape reminiscent of the 100 % cotton polo I am habituated to from my time. Quality of material wise - it is about 65% - 70% of the cotton polos of yesteryears - BUT - even THAT - is like finding diamond (or a dinosaur) in these abhorrent-clothing-times for the 100 % cotton polo lover.
Get this before the 'real cotton polo' is gone for good. I think I may be getting a few.
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Reviewed in the United States on August 10, 2022
★★★★★ 5
Love these polos
Size: Large, Color: Olive
Nice material, fits true to size, colors are nice. Great work shirt in an office setting.
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Reviewed in the United States on June 4, 2026
★★★★★ 3
Sometimes Good, Sometimes Not So Good...
Size: X-Large, Color: Aqua
I've bought several of these shirts in the past, and I've always been very happy with them, right up until my latest purchase. Apparently, depending on which color/style you choose, the shirts may be manufactured in a completely different country. And despite Amazon's efforts to make sure their clothing brands have consistent sizing across the board, it's now clear to me that some of those countries are not on the same page. Case in point: Guatemala.
My latest Amazon Essentials polo shirt purchases consisted of the colors 'light yellow' and 'rust'. Now, the light yellow shirt seems fine. Maybe a tiny bit smaller than my previous shirt purchases, but nothing major. (I think it says made in Chihuahua - but it's hard to tell.) However, the rust colored shirt is drastically smaller than all my similar-sized Amazon polo shirts. I bought it in size Large, but the shirt tail alone is nearly four inches shorter than my previously purchased Amazon Essentials polo shirts. And while the Large-sized Amazon polo shirts normally fit me quite comfortably, with a little bit of room to spare, this rust-colored shirt is skin-tight. If I didn't know any better, I'd swear it was a size Medium masquerading as Large.
All of my previous shirt purchases (I now realize) are labeled as being made in either Madagascar or Vietnam. Those are great. They fit wonderfully. But this new rust-colored shirt (once again, same brand - Amazon Essentials) is labeled as made in Guatemala. And let me tell you, the factory in Guatemala is not on the same page as the factory in Madagascar. Not even close.
So yeah, these are great shirts. So long as you happen to buy the colors/styles that are being made in Madagascar or Vietnam. But buyer beware if you happen to get one from the factory in Guatemala, because those guys are using a whole different set of rulers over there. And unfortunately, there's no way to tell until it arrives on your doorstep.
I'm normally a big fan of Amazon brand products. But this experience has made me quite a bit more wary about buying their clothing items in the future. It really is so very important that their brands have consistent sizing across all colors and styles.
P.S. I actually bought the rust-colored shirt TWICE, because I at first assumed I must have gotten a mislabeled product. But, nope. Both rust-colored shirts are the same, drastically-smaller size, and both are labeled made in Guatemala.
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Reviewed in the United States on June 9, 2020
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