SKU: 18159928662

Selling in a New Market Space: Getting Customers to Buy Your

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Selling in a New Market Space: Getting Customers to Buy YourShop Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products by Brian Burns, Tom Snyder Best Online Bookstore with Fast Shipping selling in a new market space Your new product has changed the rules of the market. Now, you have to transformation the rules for selling it . . . Providing a truly innovative product or service is the difference between daily experience and death for companies today. But once you've

Shop Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products by Brian Burns, Tom Snyder – Best Online Bookstore with Fast Shipping

selling in a new market space Your new product has changed the rules of the market. Now, you have to transformation the rules for selling it . . . Providing a truly innovative product or service is the difference between daily experience and death for companies today. But once you've produced it, you have to answer the next big question: How do I sell this standout offering to customers who don't even know they have a need for it? Brian C. Burns and Tom U. Snyder compared 27 highly successful emerging-growth and start-up corporations with 78 less successful companies in similar fields. The difference, they learned, lies neither with the product nor with marketing but with the sales strategy. In short, the losers relied on conventional sales methods; the winners deployed a standout sales strategy that focused on how organizations make decisions. Selling in a New Market Space guides you develop a sales strategy to approach potential buyers the right way--the first time around-- using what the authors call the "Maverick Method." This game-changing guide explains: What Maverick sellers do differently and why they hold the key to your success Where to find salespeople with the skills for selling to a new market How to create early market segments and marginalize competitors When to transition them away from Maverick selling Don't be a victim of your own success. What good is the product you put all that money into if you can't sell it? If you want to get the most out of your innovative offering, you need to create a new class of salesperson. With Selling in a New Market Space, you have the tool for driving your new product to the limits of its potential.

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SKU: 18159928662

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Catherine Smith'Dent
Lexington, US
★★★★★ 5
Love it
Size: X-Large, Color: Mint Green
Love the look, fits perfectly, great material.
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Reviewed in the United States on May 15, 2026
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Brandee
Port Orchard, US
★★★★★ 3
Ok product for average shape
Size: Large, Color: White
ok for the price but didn't work out for us. I had one guy whose body is thick and one who is thin. Couldn't get the set to fit on top and bottom at the same time, pants were a lil see through, but still decent quality and price.
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Reviewed in the United States on July 26, 2025
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Amazon Customer
Boise, US
★★★★★ 5
Would order again!
Size: Small, Color: Royal Blue, Size: Small, Color: Royal Blue
This set was very affordable, lightweight and my son said it was comfortable. It came back fast and it was perfect for Easter Sunday! My son is 6’1 and he weighs 140 lbs.
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Reviewed in the United States on April 7, 2026
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Cristina Jimenez-Prayor
Battle Creek, US
★★★★★ 5
Perfect Sports Coat
Color: Champagne, Size: 5, Color: Champagne, Size: 5
OMG! Perfect buy and fit! I was hesitant at first but boy am I glad I took a chance with this purchase! True to size, great quality, durable, and very appealing! My grandson weighs 43 pounds can wear 5t shirts and some 5/6 shirts and is on the thinner build side. He wanted a blazer to rock his cowboy boots and hat and this was A PERFECT addition to his selected outfit
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Reviewed in the United States on March 18, 2026
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Courtney
Massapequa, US
★★★★★ 5
Great sport coat
Color: Light Grey, Size: 4
This sport coat is incredibly classy and a sharp fit. The color and material is quite nice and it is well sewn for the price. It is dressy enough to be used as an evening jacket, and a good weight to not be too hot. I will be ordering it in more colors as my son loves it and enjoys how sharp he looks.
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Reviewed in the United States on February 7, 2026

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