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Description
Nature's Variety Instinct Be Natural Salmon & Brown Rice Recipe Dry Dog FoodNatural nutrition begins here. Instinct Be Natural Real Salmon & Brown Rice Recipe starts with wild caught salmon and never contains filler, corn, wheat, soy or by product meals or artificial preservatives and colors. Guided by our belief in the power of raw, each piece is tumbled with crushed freeze dried raw fish raising the bar in nutrition and taste. Features Wild caught salmon is our first ingredient, making real animal proteins our #1 and #2
Natural nutrition begins here. Instinct Be Natural Real Salmon & Brown Rice Recipe starts with wild-caught salmon and never contains filler, corn, wheat, soy or by-product meals or artificial preservatives and colors. Guided by our belief in the power of raw, each piece is tumbled with crushed freeze-dried raw fish - raising the bar in nutrition and taste.
Features
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Wild-caught salmon is our first ingredient, making real animal proteins our #1 and #2 ingredients followed by hearty whole grains
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No fillers - made without corn, wheat, soy, chicken or poultry by-product meal, brewer's rice, artificial colors or preservatives. Poultry-free recipe
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Raw on every piece - our kibble is tumbled with freeze-dried raw for nutrition and taste
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We believe in the power of raw because raw is real meat, natural, protein packed, minimally processed and made from whole-food ingredients
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Made in the USA with the finest ingredients from around the world. Natural nutrition with added vitamins and minerals
Ingredients
Salmon, Menhaden Fish Meal, Oatmeal, Barley, Brown Rice, Canola Oil (preserved with Mixed Tocopherols and Citric Acid), Salmon Meal, Dehydrated Alfalfa Meal, Ground Flaxseed, Natural Flavor, Carrots, Montmorillonite Clay, Salt, Apples, Blueberries, Cranberries, Potassium Chloride, Vitamins (Vitamin E Supplement, L-Ascorbyl-2-Polyphosphate, Niacin Supplement, Thiamine Mononitrate, d-Calcium Pantothenate, Vitamin A Supplement, Riboflavin Supplement, Pyridoxine Hydrochloride, Vitamin B12 Supplement, Folic Acid, Vitamin D3 Supplement, Biotin), Choline Chloride, Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Ethylenediamine Dihydriodide), Freeze Dried Cod, Yeast Culture, Dried Lactobacillus acidophilus Fermentation Product, Dried Enterococcus faecium Fermentation Product, Dried Aspergillus niger Fermentation Extract, Dried Trichoderma longibrachiatum Fermentation Extract, Dried Bacillus subtilis Fermentation Extract, Rosemary Extract.
Guaranteed Analysis
Crude Protein (min): 25.0%, Crude Fat (min): 14.0%, Crude Fiber (max): 4.5%, Moisture (max): 10.0%, Vitamin E (min): 100 IU/kg, *Omega 3 Fatty Acids (min): 1.0%, *Omega 6 Fatty Acids (min): 1.6%, *Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles
Feeding Guide
Ideal feeding amounts will vary by age, weight, and activity level so the guide below should be used as an initial recommendation. Divide the cups per day by the number of feedings per day. Be sure to always provide clean, fresh water. Along with dry food, we recommend feeding raw or wet food to help increase the amount of water in your pet’s diet. Daily Feeding Guidelines (standard 8 oz dry measuring cup): Adult Maintenance (cups per day): 5-15 lb: ½ - 1 ¼ cups; 16-25 lb: 1 ¼ – 1 ¾ cups; 26-50 lb: 1 ¾ - 2 ¾ cups; 51-75 lb: 2 ¾ - 3 ¾ cups; 76-100 lb: 3 ¾ – 4 ¾ cups Weight Loss (cups per day): 5-15 lb: ¼ - ¾ cup; 16-25 lb: ¾ - 1 cup; 26-50 lb: 1 - 1 ¾ cups; 51-75 lb: 1 ¾ - 2 ¼ cups; 76-100 lb: 2 ¼ – 3 cups Puppies (Except Large Breed [70+lbs as an adult]): Feed up to twice the adult maintenance amount. Pregnant/Nursing Females: Feed up to three times the adult maintenance amount shown above. Transitioning to Instinct: Always introduce a new food over a period of 5 to 7 days, mixing increasing amounts of Instinct with the current food each day. Visit the Instinct Pet Food website for more specific feeding recommendations and information on how to easily combine different forms of food.
Caloric Content/kg
3719
Caloric Content/kg UOM
kcal/kg
Caloric Content
423
Caloric Content UOM
kcal/cup
Life Stages All Lifestages
Transition Instructions
Transitioning to Instinct: Always introduce a new food over a period of 5 to 7 days, mixing increasing amounts of Instinct with the current food each day.
Complete & Balanced Statement
Instinct Be Natural Real Salmon & Brown Rice is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for all life stages except for growth of large size dogs (70 lbs or more as an adult).
Shipping Notes
- Free Standard Shipping on $100+ Orders to the USA.
- Except Preorder products are shipped in 48 hours.
- Delivery to the USA:
- Standard Shipping : 3-10 business days
- If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
- We offer a 30-day return/exchange service after receiving.
- Final sale items are not eligible for returns or exchanges.
- To process your return/exchange, please contact us at [email protected]
- Please click here for more details>>> Return & Exchange Policy
4.5 ★★★★★
Based on 25 reviews
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Product Reviews
★★★★★ 5
3 year anniversary is leather
Color: Brown +Wireless
I bought this for our third year wedding anniversary, as a gift for my husband. The 3rd year is supposed to be a gift inspired by leather. The tray is very durable and has lots of compartments. My husband uses it on his nightstand to keep things that he has in his pocket when he empties them the end of the night. The wireless charger is very convenient, although he prefers to actually plug in his phone rather than wirelessly charge it. The charger cable itself is surprisingly of great quality. The leather isn’t too bad either. Good gift for the price point.
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Reviewed in the United States on July 29, 2025
★★★★★ 5
Organizer tray
Color: Brown +Wireless
This thing's style is 1960's cool.. Great organizer and charger.
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Reviewed in the United States on January 24, 2026
★★★★★ 5
Cute Tray, Bad Charger
Color: Black
Worked for about a month, now it will only charge sometimes.
Edit: Seller contacted me and replaced item. It is working perfectly fine now.
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Reviewed in the United States on March 28, 2025
★★★★★ 3
The charger is slow
Color: Brown +Wireless
Looks great but the charging takes forever
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Reviewed in the United States on May 18, 2026
★★★★★ 5
Simple and Effective Remote Organization
Color: Black, Size: Small
The Pros:
Spacious Design: With five deep pockets, there is plenty of room to store everything from TV and soundbar remotes to reading glasses.
Functional and Steady: It sits perfectly on a side table without tipping over. It does exactly what I hoped it would do by keeping all our remotes in one spot.
Great Portability: It is lightweight enough to move around easily, which is helpful for keeping things organized while we are on the move.
Clean Finish: The material looks professional and blends in well with the furniture without looking like a cheap plastic holder.
The Cons:
Pocket Depth: One thing to keep in mind is that the pockets are fairly deep. If you have very small remotes, they can slide down a bit far, making them slightly trickier to grab quickly.
Bottom Line:
This is a straightforward, no-fuss solution if you are tired of losing remotes in the couch cushions. It is well-made, looks good, and simply works. I would definitely recommend it to anyone looking to declutter their living space.
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Reviewed in the United States on May 12, 2026